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industry news and legislative updates

VA to Begin Chiropractic Care

 

Veterans can receive chiropractic care at 26 selected Department of Veterans Affairs (VA) facilities beginning this fall, according to Secretary of Veterans Affairs Anthony J. Principi.

 

VA will hire or contract with doctors of chiropractic to provide the care.  Locations where chiropractic care will be provided include Togus, Maine; West Haven/Newington, Conn.; Buffalo and the Bronx, N.Y.; Butler, Pa and other locations throughout the country.

 

Chiropractors seeking employment or to provide contract services to veterans should call the Human Resources office of any of the above facilities.  Some VA positions may be advertised at http://www.vacareers.com.

 

For more information, visit http://www.amerchiro.org/government/va/062804.shtml

 

American Association of Naturopathic Physicians 19th Annual Convention & Exposition

What: The American Association of Naturopathic Physicians ("AANP") 19th Annual Convention & Exposition was held September 8-11, 2004, at the Washington State Convention & Trade Center, Seattle, WA. The theme of this year’s gathering is "Naturopathic Medicine: Honoring the Science of Natural Healing."

Who: Many of the nation's top naturopathic medical practitioners convened in Seattle to discuss the latest developments in this form of alternative medicine as well to hear new findings in research addressing naturopathic medicine and the treatment of common medical disorders.


 CHRF News Files Plans for Shutdown

As of August 1, 2004, the grant from the Center for Integrative Health, Medicine and Research ("CIHMR"), which has funded the
Collaborative for Healthcare Renewal Foundation Newsletter “CHRF News Files” for more than two years, has come to an end. We are terribly saddened to see the end of this service, as CHRF has been a great friend to the IMA.  A special thanks to Managing Editor Elaine Zablocki, who has been particularly helpful in sharing information and assisting us with the development of our newsletter.
 

Senator Harkin Introduces Help America Act

(This news story courtesy of the Collaborative for Healthcare Renewal Foundation Newsletter)

Senator Tom Harkin (D-IA) recently introduced the HELP AMERICA ACT, which would reduce healthcare costs by giving Americans access to better preventive care and consumer information promoting healthier lifestyles.

 

The Act includes programs that are expected to cost approximately $5 billion per year. The Help America Act will cover all new costs by setting up a Wellness Trust Fund based on penalties paid by tobacco companies that fail to cut smoking rates among children, and ending taxpayer subsidies of tobacco advertising. The bill has been referred to the Senate Finance Committee.

Chronic disease is the leading cause of death and disability in the U.S., and 75% of the $1.8 trillion we spend annually on healthcare goes for treatment of chronic diseases. Yet, at present, only 2% of annual healthcare spending in the U.S. is spent on prevention of chronic disease.

In late July, Harkin called on Secretary of Health and Human Services, Tommy Thompson to require Medicare to reimburse physicians and other providers for preventive services such as nutrition, physical activity counseling, and smoking cessation. Thompson announced a new policy allowing Medicare to potentially cover interventions for seniors and disabled Americans who are obese. Harkin is urging him to take the next step, and not only treat obesity and other diseases, but also work to prevent them. For more information:
www.harkin.senate.gov/wellness/index.cfm

 

Yoga Journal Releases First Comprehensive
 Study of the Yoga Market 

This story adapted from a June, 2004 press release by Yoga Journal Magazine www.yogajournal.com

Yoga Journal, the yoga magazine headquartered in Berkeley, California has just released "Yoga in America", the first comprehensive study of the yoga market. According to the study, over 7% of U.S. adults, or 15 million people, now practice

yoga, an increase of 28.5% from the year prior. The poll surveyed over 4,000 respondents-a statistically representative sample of the total U.S. population. Yoga Journal plans to update the survey yearly.

The survey revealed surprising numbers regarding the general level of interest in yoga in this country, and the intent of nonpractitioners to study yoga in the future. Specifically:

 ·          More than 12% of the U.S. population, or 25.5 million people, is very or extremely interested in the practice of yoga.

 ·          One in six respondents, or 35.3 million people, expresses the intention to try yoga within the next 12 months.

 ·          More than half of the general population, or 109.7 million people, have at least a casual interest in the practice of yoga. 

 

The study also collected data on demographic factors. Of the yoga practitioners surveyed:

 

Gender:

·          76.9% are women

·          23.1% are men.

Age:

·          25.2% are 25-34

·          15.7% are 35-44

·          26.9% are 45-54

 Income:

·          Over 30% have an annual household income of $75,000 or more, with a full 15% earning over $100,000.

Education:

·          Nearly 50% have completed a college-level education or higher. An additional 40% have some college education or hold an Associate degree.

Region:

·          Almost 20% live on the West Coast, almost 30% live in the Northeast, and nearly 30% live in the central United States.

Length and Frequency of Practice:

·          58.4%, or 8.7 million people, have studied yoga for under 2 years.

·          15.4%, or 2.3 million people, have studied for 10 years or longer.

·          More than half practice twice or more per week.

 

The growth in the yoga market is reflected in the growth of Yoga Journal. Between 1998 and 2002, the paid circulation of the magazine more than tripled, from 90,000 to 300,000, with circulation increasing 20.5% and advertising revenue increasing 30% in the past year alone. The magazine is the top-selling health and fitness title at Barnes & Noble nationwide as well as at Whole Foods.

YOGA JOURNAL ANNOUNCES A REDESIGN

This story adapted from an August, 2004 press release issued by Yoga Journal  www.yogajournal.com

Yoga Journal  announced a cover-to-cover redesign, commencing with their September/October 2004 issue.

"According to our recent 'Yoga in America' study, more than 8 million of the 15 million people who practice yoga have studied for two years or less," says Kathryn Arnold, editorial director of Yoga Journal. "Our redesign, both in terms of our editorial and our art direction, reflects our decision to reach out to a broader readership of newcomers to yoga."   

Newsstand copies of the September issue includes a yoga DVD sampler that features a 20-minute flow sequence with Natasha Rizopoulos, star of Yoga Journal's Yoga-Step-by-Step.

In addition, Yoga Journal published  a special issue of the magazine called Yoga Journal's Balanced Living. The magazine appeared on newsstands on  October 5, 2004, and will remain on newsstands until the end of this year.

 

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